The signage and display business is changing. Competitive pressure is high, businesses are consolidating, and margin pressure became a reality. How to escape the vicious cycle? Investing in bigger and faster equipment often makes sense, but when to make this decision and how to ensure that current equipment is utilized to its maximum performance? This session will describe what business metrics can be captured from wide to superwide equipment today. How this can be monitored in the cloud and what are some of the downfalls of the data available today.