Graphic production printers use wide-format, digital and screen printing to assist clients with the visual communication of their messages. This luncheon will provide attendees with the opportunity to network with peers and experience three short presentations specifically tailored for this printing community. The presentations, presented in a rapid-fire style, address business management, sales, and company culture.
Ten Attributes of High-Growth Companies
Speaker: Jim Russell
In a highly competitive industry, printers must focus on two things to succeed: efficiency and growth. The first delivers a better bottom line; the second produces a more robust top line. Discover the ten attributes of high growth printing companies, and how owners and managers can ensure high growth in their own businesses.
Selling to the Top Level
Speaker: Barbara Pellow
Selling to top-level executives requires you to be pithy, respectful of their time, and to come up with ways to differentiate yourself from the competition. Hear how trusted relationships marketing between executives and print service providers are fostered. This includes: Strategies to get the appointment; preparation; the distinct value proposition; and expectations after the sale.
The True Leading Indicator
Speaker: Mike Philie
How much are you investing in your people? Not only in wages and benefits, but in their training, development, and growth within your business. Learn how to keep your employees engaged and excited about what they do, where they work, and to feel part of your success. Learn to hire smart, leverage passion, re-deploy talent to enhance the customer journey, and make it fun.